Ten Ways to Create Shareholder Value

Alfred Rappaport discusses 10 ways to create shareholder value. Those ways can be separated into three categories: Strategy & Management, Reward & Compensation, and Shareholders.

Ten Ways to Create Shareholder Value

Ten Ways to Create Shareholder Value

Continue reading

Advertisements

Pricing and the Psychology of Consumption

Pricing Label

This summary was proudly brought to you by Maria…

Pricing affects consumption: People are more likely to consume a product when they are aware of its cost.

Common pricing practices such as advance sales, season tickets, price bundling all serve to mask how much a buyer has spent on a given product – decreasing the likelihood that the buyer will use it. A customer who doesn’t use a product is unlikely to buy that product again.

Continue reading